“Unlocking Growth and Personal Freedom by Helping Small-Mid Business Owners Overcome the Challenges of Expansion, Profitability, and Leadership Development.”
Maximize Your Potential, Stay Accountable, Make Faster Progress, Plan an Exit Strategy, and Gain Confidence and Clarity in your Decision-Making Processes through Expert Business Coaching Using the 5-Steps to Freedom Program
“Unlocking Growth and Personal Freedom by Helping Small-Mid Business Owners Overcome the Challenges of Expansion, Profitability, and Leadership Development.”
Maximize Your Potential, Stay Accountable, Make Faster Progress, Plan an Exit Strategy, and Gain Confidence and Clarity in your Decision-Making Processes through Expert Business Coaching Using the 5-Steps to Freedom Program
“Unlocking Growth and Personal Freedom by Helping Small-Mid Business Owners Overcome the Challenges of Expansion, Profitability, and Leadership Development.”
Maximize Your Potential, Stay Accountable, Make Faster Progress, Plan an Exit Strategy, and Gain Confidence and Clarity in your Decision-Making Processes through Expert Business Coaching Using the 5-Steps to Freedom Program
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D. Vierboom
Founder
35+ Years
Business Leadership Experience
$ 50 M
IN DELIVERED GROWTH
$ 100 M
HIGHEST SALES RESPONSIBILITY
Work With
Who I Work With
I help business owners and leaders gain clarity and focus by defining their business goals and creating a clear roadmap for success. As a business coach, I work with you to identify and overcome challenges hindering growth, providing strategic guidance to navigate obstacles effectively. My Coaching is tailored to manufacturers, distributors, and trades/service companies, ideally in the $1 million to $10 million revenue range, helping them achieve sustainable success and growth.
One of the first jobs Don had in his youth was working as a salesperson in a Radio Shack franchise in his Calgary neighborhood. Little did he know, this part-time role would transform into a 20-year career in the retail electronics industry including 10 years managing and later owning a top 10% ranked Radio Shack franchise. After selling his franchise he began a 7-year stint with Sony Store Canada. At Sony Store he worked his way up to Regional Manager overseeing 9 locations in 3 cities. At Sony, Don taught his managers to: interpret their P&Ls, CRM methods, and an interactive 3-day sales course. Don won awards and commendations for merchandising, innovation and sales.
Don's next major achievement involved companies selling office furniture. As VP of Furniture Sales for Alberta for Corporate Express Canada, Don grew his division to the top region in Canada. He totally revamped the business format in Edmonton and then sold the national president on a nationwide conversion program. Don then became the VP of Furniture Sales for Canada and moved to head the office in Mississauga to complete the conversion work and manage the team. Don grew and aligned his 9 branch locations across Canada from $64M in sales to $89M in just 3 years, a 39% increase.
Moving back to Alberta in 2011, Don took on the role of VP Sales for the Retail and Dealer division of Expocrete, a manufacturer and marketer of concrete hardscape products. Responsible for approximately $35M in sales for Western Canada through large retailers like Home Depot, Lowes, Home Hardware and Rona, as well as an extensive independent dealer distribution network. Don and the Expo Crete executive team built up the business over the next few years with a first-year increase in Don's area of 25% and then the business was sold to construction material giant, Oldcastle.
Moving to a much larger construction product business in 2017, Don became the head of the Direct to Consumer Channel for All Weather Windows in Edmonton. Don was later asked to take on the Director of Sales role for the Dealer Channel for all of Western Canada. Don had progressively moved up at All Weather from $30M in sales responsibility to nearly $100 in two years before Oil and Gas price drops and COVID-19 issues required drastic staff reductions. It was at this point Don started Four Tree Coaching.
Married since 1982, has two sons, both married, and 3 grandsons. Don spent 10 years with his wife in volunteer leadership roles with a boy's youth organization. He helped develop the winter sport of Luge in Canada in preparation for the 1988 Calgary Winter Olympic Games. He was a member of the National Natural Luge team for 3 years, racing in Europe and Canada, Canadian Men’s Champion in 1986, coached young luge athletes and held various leadership roles in the Canadian Luge Association including National President. Other activities included ten years in martial arts and then another decade learning and teaching Taoist Tai-Chi. Don completed a Masters in Business Administration degree, in 2007.
Success is like a SOLAR SYSTEM - Full interview with Fong Chua
President at SmartVac Hydrovacs l President at TKS Industries
My involvement with Don is more than two years now. I am a seasoned entrepreneur, with a new startup, and Don’s coaching has been an important part of its success. The most significant takeaway is to know and understand the sales process. The adoption of setting up a CRM tool and a clearer tracking process to follow-up on leads has been a game changer, but most important is the learning to tackle those complex sales opportunities and recognize the true decision maker. As a SME, the mindset at times is to stay small and shy away from those large clients. From Don’s coaching we have grown to acknowledge our significance and uniqueness, resulting in a new confidence and a better strategy on how to compete.
Bohdana Stepanenko
Lypovyk
It was a great success to work with Don and obtain some of his knowledge in getting the business to a new stage. Thanks to him and his coaching we are moving from a tiny little rented space into a bigger office with two full-time staff members. This is an overachievement that I am proud of and thankful to Don.
Bohdana Stepanenko
Lypovyk
It was a great success to work with Don and obtain some of his knowledge in getting the business to a new stage. Thanks to him and his coaching we are moving from a tiny little rented space into a bigger office with two full-time staff members. This is an overachievement that I am proud of and thankful to Don
Ivan Lypovyk
General Manager Permanent Windows Solutions Inc.
It is my great pleasure to give this testimonial to Don Vierboom of Four Tree Coaching. Thanks to Don, now I know I have a solid plan and we are moving in the right direction. Don is incredibly knowledgeable and is an expert in his field. Don’s previous business experience with the combination of his current coaching skills helped my company grow bigger and stronger. Thanks to Don, I got the best employee for my company, and most important from the business perspective, coaching with Don pays for itself many-many times. One suggestion and direction to apply for the provincial employment program brought my company $20k. Thank you, Don. I appreciate the time and effort taken to coach me. I will highly recommend Don Vierboom from Four Tree Coaching.
Shirley Howald
Former VP of Human Resources, Expocrete
I had the pleasure of working with Don while he was the Vice President, Retail Distribution Channel at Expocrete Concrete Products Ltd. Don’s personable but professional style brought him success in his role. One of Don’s greatest strengths is public speaking and presentation skills. A naturally gifted speaker, Don is able to convey his message with passion and engage the listener with personal anecdotes to punctuate his desired outcome. His ability to build respectful relationships coupled with his desire to win makes him a dynamic part of any team he joins
Brenda Redwood
Regional Manager, DTC All Weather Windows
I've had the honor to be mentored by Don. Don is a leader first and foremost, the finest of fine who leads by example. He is respected by all, a great listener, truthful and honest. What I appreciated most about Don is his visionary outlook and impact on business and creative solutions. His brilliant mind is an exemplary asset to any organization. He is polished and professional. What a privilege to work with this man and to witness his impact on others.
Colin Wiebe
VP Sales and Marketing, All Weather Windows
Overall, Don is an exceptional and experienced leader that brings a calm approach, an executive presence and a logical direction to all groups he engages with. I was able to see this with his clients, subordinates, peers and leaders in his time in multiple roles at AWW. He conducts himself with the highest degree of professionalism in any situation and is seen as a genuine leader that strives for sustainable results. I would highly recommend Don for any role in Sales Leadership, Senior Management or Executive Leadership
Lorne Wight
Former Regional President - Western Canada, Staples Advantage
Overall, Don is an exceptional and experienced leader that brings a calm approach, an executive presence and a logical direction to all groups he engages with. I was able to see this with his clients, subordinates, peers and leaders in his time in multiple roles at AWW. He conducts himself with the highest degree of professionalism in any situation and is seen as a genuine leader that strives for sustainable results. I would highly recommend Don for any role in Sales Leadership, Senior Management or Executive Leadership
Marc Lacoursiere
President, Coach and Leadership Disciple at the Achievement Centre
Don Vierboom is a rare leader who combines skill, experience and integrity in all his business dealings. During my time working with Don at Corporate Express and Staples, Don masterfully built successful furniture programs in both his Alberta role and his national role. It has always been a pleasure to work with Don and his calm measured demeanour. Don brings his strong values to everything he undertakes both at work and in his community.
Rick Galbraith
Former Vice President of Sales, Global Furniture Group
I have worked with Don for 10 years and also know him socially. He has an open, honest and collaborative style that breaks down communication barriers. Don treats our relationship as a true partnership. He is a dedicated, creative and caring leader who has helped propel his company's furniture division to new heights and capabilities. Don understands and thinks strategically and is very goal oriented. He knows what needs to be done to make the goals a reality.
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Business owners come to me when they are frustrated and confused about
growing their business, or they feel their life goals are lacking the results they want.
When a business owner decides to seek someone to help them accelerate their results and
become successful or achieve greater success, they can feel confident when they choose
Four Tree Coaching and Don Vierboom.
If you are experiencing any or all of the following concerns:
Lack of sales
Slow business growth
Low Profits
No time for family or personal pursuits
I CAN HELP! I am so confident in my ability to increase your business sales,
profitability or solve other challenges that I even guarantee my results.
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We have always kept the well water from the river water and do not invade each other.Seize the body The conscience of heaven and earth Ye Linglan ignored his sophistry.
It should not be underestimated. Ye Ling nodded and ordered the four women to stand still and let these sword lights fly by.Once the enemy appeared, he would be prepared, at least he would not be caught off guard.
You are right, these demon fish have been dead for a long time.The four of them joined, regardless of camp, and just moved forward bravely, which greatly inspired Wei Tong, Lu Chuan and others.
Set off, the last was a chaotic team of casual cultivators, with Hong Guanlin among them, also heading towards the mountain.Ye Ling did not disturb the Yue Barbarians and continued southward.
He is the lord of the capital of our Wu Kingdom, Senior Xuan Zhenzi Today s avatar has come here.The monks on the Dharma boat were not surprised when they heard the news.
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Hehe, your ambitions for hegemony are recorded in the classics of the Kingdom of Wu, but in my opinion, they are nothing more than that.He was very pious. Unexpectedly, in the cave in the sky, I saw a wave of my big sleeves, and the sky was full of wind and snow falling on Qingmang Mountain.
After everyone bombarded him for a long time, they could only irritate the formation.The ancestor of Tiandan was also slightly startled.
We were in Lingze, East of Fengqiao Town, and we often formed a team to hunt monsters together, because we both had good combat prowess.The Red Fire Green Tailed Leopard worked tirelessly, flying on all fours, and ran down the Beishan Mountain in a hurry.
Why not release the golden elixir spirit beasts and pursue us while we win Yes Most of the demon crocodiles are in the golden elixir.Even Lin Qingcheng, the incarnation of Youyue Fairy Feng Cailing, No. 8 Sleep Gummies Reviews: A Comprehensive Guide to Better Sleep (TyrDj)
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Taoist Long Ming was dressed in hunting clothes, and the sound of his flute was gloomy, causing the talismans around his body to flash and flicker, suppressing the dragon group tyrannically, and the ice crystal sword group killed more than a dozen grass dragons in the air in an instant.Aojuan returned to Hualong Lake to sleep. It needed time to repair its internal injuries, and it also needed time to think about what Jiang Yuebai just said.
It must have been blocked by something, and I didn t sense it.The rock fell straight down, passed through the bones of the bone dragon, and was suddenly turned into powder by a force.
There will be no No one will come from the demon world.The other one was dumbfounded when he saw the cluster of white Ganoderma squeaking back into the glazed lotus platform, and then a figure rushed out from it.
Jiang Yuebai picked it up and held it up in front of Xiao Lu, That s it Xie Jingshan walked in from outside, carrying gravel on his body, and he didn t know where it was stuck.She only absorbs the Top Fat Burner Especially for the Most Stubborn Belly Fat | Pick Your Weight Loss Pill smartly
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She doesn t even know that this can lead to nirvana and rebirth.The feathers of the phoenix hung in front of Jiang Yuebai, and she ignited golden red flames with her spiritual thoughts.
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He didn t recognize it. Master Shen Zhou has finally found you, Master Jiang Yuebai suddenly rushed over.Wait, wait, wait Jiang Yuebai grabbed Li Jiuchuan s arm, You were too fast and I didn t see clearly.
He looked carefully and found that it was indeed from the Northern Spirit Vein.The Fengdiao is suitable for carrying him to Laiyang City, and it flies very fast.
Not the same as everything in the main ring. Under the ring, all the monks were eagerly waiting.The two of them left the Huixing Pavilion. Qingwan, who was familiar with the nearby market, led him into the Changzhou store diagonally opposite the Huixing Pavilion.
She looked at him in surprise, and immediately saw that Ye Ling had used the Disguise Pill, and that he was mediocre in appearance, far inferior to the ones beside the crystal boulder.Yes I am waiting for the good news I will never talk nonsense to outsiders.
Everyone was no longer envious, and all of them were silent.They all called themselves Elder Ye. Ye Ling ignored them and just kept a cold face.
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Han Ming hua was respectfully presented to Ye Ling, and then he went to sit down at the west wall of the palace garden.Finally, the entire Ice Spirit Ore was revealed. It was a rectangular ice coffin with dragon patterns carved on it.
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Because there are no suitable materials now, there is no rush to practice these two secret techniques.This man s face was pale and bloodless, and he had a pair of empty, lifeless eyes.
However, as long as someone dares to harm its master, the ice rock beast will loyally protect the master without hesitation.He punched out his fists one after another to deal with the other Spirit Talisman Immortal Sect disciples.
Surround the girl to protect her safety. Miss Qu Er looked at the green bird curiously and felt the powerful aura coming from it.Before the disciples of the Five Elements Immortal Sect trapped inside could react, Hong Guanlin opened the cork of a small black bottle, and a miserable green smoke came out.
In the end, the old classmate turned off the phone directly She became anxious Contacted Zhang Sheng s office director immediately.Zhang Sheng commented like this. Of course, it is inevitable that my heart will be somewhat infected.
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Suddenly I felt like something had happened to me for making such a fuss.
